What you'll learn


Effectively Pitch the Story of Your Business and Sell the Core Benefits of Your Products and Services

Practice your skill in two live projects plus assignments related to Digital Storytelling and Storytelling with data.

Practice and Analyze your skills in Live Projects, Assignments and Workbook- which can be used as a ready reference

Get full access to exclusive workbook on Storytelling Handbook and Glossary, you can use that as a ready reference at any given time during crafting your Business or Brand Stories.

Leverage the Power of Word-of-Mouth and Networking

Understand the Influence of Emotions on Customer Behavior

Leverage the Social Influence of Your Customers, Employees, Fans and Supportes

Create Valuable Content that will Drive Traffic and Interest in Your Business

You will fully grasp the power of your story so that you can move the hearts of your audience

You will learn how to genuinely craft and archive inspiring stories from your personal experience

You will master the art of telling stories that will keep your audience on the edge of their seats

Therefore, at the end of the course you will know how to Engage, Inspire and Educate your Audience using Stories

Course Description


Storytelling for the business and branding is extremely critical for the success of the individual and the organization

What would you say if someone told you that with a great story you don’t need to have any credentials, connections or marketing budget to kickstart your business? There is no sense in investing a lot of money in advertising if you don’t have a story that sticks in the mind of your customers, employees and stakeholders. The stories that convert the most are the stories that people tell about you and that is where your attention should be.

This course is designed for Leaders, Marketers and Entrepreneurs that want to extend the reach of their business and professional success, cause a ruckus in the market and make their businesses stand out. It is tough it to convince people to try something new, but a good story will open doors for you that you never thought existed in the first place.

Storytelling in Leadership


Brand Storytelling


Storytelling System in Business & Brand

Example Curriculum

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This course is designed for Leaders, Marketers and Entrepreneurs that want to extend the reach of their business and professional success, cause a ruckus in the market and make their businesses stand out.

It is tough it to convince people to try something new, but a good story will open doors for you that you never thought existed in the first place.

We’ve made this course as simple to learn as possible, and with examples, frameworks and stories to help you remember the tools to influence with a story. In this course, you’ll learn how to find stories, attach a few meanings to every story, how to safely practice storytelling to influence until you're ready to do it publicly, and when it’s time, to slip influence stories naturally and comfortably into your conversation. You’ll also find exercises and quizzes at selected parts of the course to really make the lessons stick. 

Each section is dedicated to teaching you these skills, the course manual will assist you during the learning process, valuable resources are scattered throughout the lectures and every section challenges you to take action by completing a project.